Business VoIP Buyer’s Guide: 4 Stages to a Smart, Safe & Successful Investment

When it comes to purchasing a VoIP phone system for your business, the last thing that you want to do is “roll the dice” or “hope for the best.” You want to KNOW that your investment and experience will be rewarding instead of regrettable. To ensure this happens, we have prepared the following business VoIP buyer’s guide, which covers four stages in the process: Discover, Evaluate, Demonstrate, and Select. Business VoIP Buyer’s Guide Stage 1: Discover Basically, there are three different types of VoIP vendors in the marketplace: “Do-it-Yourself” Mass Market Firms, Carrier Service Providers, and Dedicated Solution Providers. “Do-it-Yourself” Mass Market VoIP Firms essentially care about one thing: selling as much hardware as possible. Quality assurance and customer support…

A Special Holiday Message from Nicky Smith, President of Carolina Digital Phone

Our world is getting more and more complicated. Consider this: it is estimated that until 1900, human knowledge doubled once every 100 years. Then by 1945, it doubled every 25 years. And by 1982, it doubled every year. Now, experts are saying that knowledge doubles EVERY 12 HOURS. Why do I bring this up? Because as the holidays quickly approach, I urge you to take a break from the complexity and “noise” out there, and reflect on the SIMPLE and TRUE things that make life such a joyful journey. I am reminded of the lyrics to the classic song Happy Christmas by John Lennon, which asks: “So this is Christmas, and what have you done?” And so, I ask you…

Business Messaging: 5 Powerful Reasons Why it’s Essential vs. Optional

Business messaging through text, MMS, and SMS is no longer an optional nice-to-have option. It is now an essential requirement. Here are 5 powerful reasons why: 1. Customers Are VERY Open to Receiving Business Messaging A whopping 97% of Americans own at least one smartphone, and on average they check their device 96 times a day. What’s more, 91% of customers said they have or are interested in signing up for text messages from a business, and text message open rates are nearly 100%. On the other end of the spectrum, 90% of customers won’t answer their phone when a business calls them. And while email is still a somewhat effective outreach channel, 62% of customers said that they don’t…

Hosted Phone System: Features, Benefits, Pros & Cons

When a business grows, so too will its requirements for infrastructure like telephone line systems. The traditional way to provide phone services in an office environment, for example, is with a traditional PBX (private branch exchange) setup. Such setups are usually very expensive, inflexible, and complicated to install and administer. These days, a better solution is to use a hosted phone system (sometimes known as a virtual PBX). If you’re new to hosted phone systems, the following will explain more about them and how your organization could benefit: What Is a Hosted Phone System? A hosted phone system is a virtual PBX that operates through a permanent Internet connection. The most common is a cloud-based hosted phone system where all…

Text Marketing Benefits

If your business is not taking full advantage of text marketing — also known as SMS and MMS marketing — then you are missing out on a massive opportunity to drive customer engagement, acquisition, and sales. Consider these eye-opening statistics: 69% of customers want the ability to contact a business through text messaging. Customers are 4.5x more likely to reply to text messages than emails. 12.9% of customers are more likely to support businesses that offer text-back capabilities. And just in case you think that “texting is obsolete” — think again: 50% of people sent more texts during the pandemic, and due to COVID-19 34% of businesses added text as a digital channel to connect with customers. The takeaway from…